“ValueSelling has a simplicity that gets conversations going. It has a sophistication that’s needed for leading-edge solutions. And it allows us to challenge our customers when they’re considering options that won’t get them to their goal.” – Robbie Traube – VP, Strategic & Vertical
EXECUTIVE SUMMARY: For more than three years in a row, Adobe’s Strategic Accounts National Sales Team has met or exceeded its aggressive annual sales goals by applying the ValueSelling Account Management® (VSAM) sales methodology. Follow Adobe’s journey with ValueSelling as they put customers first and tap into opportunities by increasing customer satisfaction, relationships and loyalty.